Comments on: Direct Mail: Does It Work for Gift Basket Businesses? http://www.apexgiftbasketpros.com/2010/02/07/direct-mail-does-it-work-for-gift-basket-businesses/ News and Notes for Gift Basket Professionals Sat, 20 Aug 2011 01:06:14 -0700 http://wordpress.org/?v=2.8.6 hourly 1 By: Shirley George Frazier http://www.apexgiftbasketpros.com/2010/02/07/direct-mail-does-it-work-for-gift-basket-businesses/comment-page-1/#comment-22282 Shirley George Frazier Tue, 16 Feb 2010 21:24:35 +0000 http://www.apexgiftbasketpros.com/2010/02/07/direct-mail-does-it-work-for-gift-basket-businesses/#comment-22282 The U.S. Postal Service's postcard service is exceptional, and I've considered this program but still opt to design and send postcards from my office. I've found direct mail to be the most-effective way to get customers' attention. Everyone may not read their Email each day, but they're certainly retrieving mail from mail boxes. This is the main reason why direct mail will always be part of my marketing program. The U.S. Postal Service’s postcard service is exceptional, and I’ve considered this program but still opt to design and send postcards from my office.

I’ve found direct mail to be the most-effective way to get customers’ attention. Everyone may not read their Email each day, but they’re certainly retrieving mail from mail boxes.

This is the main reason why direct mail will always be part of my marketing program.

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