Gift Basket Business Blog

Celebrate National Holidays With Gift Baskets

March 31st, 2009 at 10:37am Lorie Obernauer

April is a big month for holidays which means you can add some fun to your offerings of gift baskets to your customers. Send an email to your customers or put together a flier that you can mail. Ask other retailers in your community to hang your flier in their stores. Include a 10% OFF YOUR NEXT PURCHASE certificate with your notice.

• April 1st is April Fools Day. Design a basket that includes some games/toys from your local variety store in addition to your gourmet treats. Alert customers that have kids in college: this might be a fun gift to send to students who are getting ready to study for exams.
• April is National Pecan Month. Offer a basket full of pecans, cookies and chocolates with pecans, etc.
• Easter falls on April 12th. Instead of loading your inventory with Easter candies and novelties, check out some Ready-Made Gift Baskets that you can advertise to customers.
• April is also Customer Loyalty Month. Send a small gourmet gift to your best customers to thank them for their continued support.
• For National Pretzel Appreciation Day on April 26th, design a basket with lots of flavored pretzels and dipping mustards.

Even though times are tough, this is the best time to market your business. Let your customers know that you have lots of new gifts that they can send their loved ones, friends and business colleagues.

Entry Filed under: Business Tips, Customer Service, Gourmet Gift Foods, Holidays, Marketing, Promotions