Gift Basket Businesses Prepare for the Holidays
It’s hard to believe that it’s already November! Store displays are already yelling: Christmas is coming! Here are a few things to think about so that you’re sure to be ready for the holiday rush.
- If you’ll need temporary employees, decide how you’re going to find those people: newspaper or web ads, postings in your store, word of mouth, etc. Make sure that you’ve thought out the type of help that you need: someone to answer the phone, make deliveries, take orders, design, etc. Then, be sure to emphasize the exact skills you require when putting out the word.
- Do you have all the inventory you need for your holiday promotions? If you’ve been advertising gift baskets that include specific items, make sure you have the inventory you need or know where you can get it quickly. Find a couple of sources for each product, so that you don’t get stuck if your primary supplier runs out.
- Also, check out your packaging supplies: baskets, fillers, wraps,etc. Do you have enough containers for the number of baskets you expect to make? Do you have shredded fillers, ribbons and enhancements in holiday colors that will accent your designs?
- And, don’t forget shipping supplies: labels, tape, paper or foam for cushioning arrangements. Make sure you know your shipping company’s holiday schedule for pick-ups and deliveries. Then, make sure your staff is aware of this!
For those of you who have been doing this for years, please share your thoughts and ideas about some things we should all be considering before the holiday rush begins.
Add comment November 14th, 2007
