Gift Basket Business Blog

Holiday Gift Baskets Galore!

October 25th, 2007 at 06:58pm Lorie Obernauer

If you haven’t already planned your holiday gift basket selections, it’s time to get to work! When you are thinking about items to include in your holiday baskets, it’s important to consider how much you want to spend on “holiday themed” items vs. more “generic” items that can be used all year round.

By “holiday themed” items, I am referring to packaging that is designed specifically for the holidays. Cookies in boxes shaped liked snowmen, snacks packed in holiday star shaped tins, and cellophane packaging that is imprinted with Christmas trees are all examples of “holiday themed” items. You can see a selection of “holiday themed” gourmet products at Apex Gift Foods. I think that holiday gift baskets look great with a few of these items included. The trick is to not be overstocked with these products. After the holiday is over, you won’t want to use these items in your baskets.

Another option is to just few “holiday themed” items in your baskets, then fill your basket with items that are packaged in festive holiday colors, but can be used year round. For example, look for products that are packaged in bright red or gold boxes. If you don’t use these up during the holiday season, these items can easily go back on your shelf to use for another occasion. Check out some examples of products packaged in “holiday colors” that are not necessarily “holiday items”: chocolates, cookies, snacks, cheeses, crackers, candies and beverages.

Another way to add a holiday touch to your baskets without investing in “holiday themed” gourmet foods is to add a beautiful printed or plaid ribbons along with shredded fillers in holiday colors to match your products.

Finally, if you don’t want to stock any “holiday themed” items, consider purchasing some pre-made baskets that include these types of items.
When you are looking for products for your holiday gift baskets, remember to choose items that will work in your designs all year round. Accent those with a few “themed items” and your baskets will shout “Happy Holidays!”

Entry Filed under: Business Tips, Gourmet Gift Foods