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	<title>Comments on: Use Your Marketing Dollars Effectively</title>
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	<description>News and Notes for Gift Basket Professionals</description>
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		<title>By: Gift Basket Business Blog &#187; Sampling Program for Gift Basket Products</title>
		<link>http://www.apexgiftbasketpros.com/2007/10/21/use-your-marketing-dollars-effectively/comment-page-1/#comment-9822</link>
		<dc:creator>Gift Basket Business Blog &#187; Sampling Program for Gift Basket Products</dc:creator>
		<pubDate>Tue, 04 Dec 2007 22:40:18 +0000</pubDate>
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		<description>[...] In October, I posted an article about using your marketing dollars effectively. I just read something in Gourmet News that led me to think about another way to use your marketing budget. How about setting up a sampling program so that your customers can come in and taste the products that you use in your gift baskets? You can either designate a specific day when you&#8217;ll have samples available for customers to taste, or you send out a notice to customers letting them know that you&#8217;ll be sampling something new everyday (to keep them coming in!). [...]</description>
		<content:encoded><![CDATA[<p>[...] In October, I posted an article about using your marketing dollars effectively. I just read something in Gourmet News that led me to think about another way to use your marketing budget. How about setting up a sampling program so that your customers can come in and taste the products that you use in your gift baskets? You can either designate a specific day when you&#8217;ll have samples available for customers to taste, or you send out a notice to customers letting them know that you&#8217;ll be sampling something new everyday (to keep them coming in!). [...]</p>
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		<title>By: Gift Basket Business - Hosted by Shirley George Frazier - Author, Industry Expert &#187; Great Ideas for Gift Basket Businesses</title>
		<link>http://www.apexgiftbasketpros.com/2007/10/21/use-your-marketing-dollars-effectively/comment-page-1/#comment-9426</link>
		<dc:creator>Gift Basket Business - Hosted by Shirley George Frazier - Author, Industry Expert &#187; Great Ideas for Gift Basket Businesses</dc:creator>
		<pubDate>Wed, 24 Oct 2007 11:37:49 +0000</pubDate>
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		<description>[...] Lorie Obernauer of Apex Gift Foods shares ideas on her blog on how to market your business. Using Your Marketing Dollars Effectively reminds you to track how people learn about your company and provides a link to another story with more details. [...]</description>
		<content:encoded><![CDATA[<p>[...] Lorie Obernauer of Apex Gift Foods shares ideas on her blog on how to market your business. Using Your Marketing Dollars Effectively reminds you to track how people learn about your company and provides a link to another story with more details. [...]</p>
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