Gift Basket Sales for Halloween
“The National Retail Federation estimated Halloween sales would near $5 billion in 2006, up 51% from 2005.” Additionally, the average consumer spent over $50 on Halloween goodies! Furthermore, the U.S. Census Bureau reports that adults are getting more into the spirit of the Halloween season, throwing parties and decorating their homes and offices. (from Florist Review Magazine, August, 2007).
Don’t overlook sales opportunities for this seasonal celebration. Create and promote gift baskets baskets with Fall and Halloween themes. Start with fillers in seasonal colors. Add scarecrows, witches, pumpkins and gourds on picks to your gourmet designs. Finish with a big bow in seasonal colors.
Please share your ideas about how you promote this popular holiday in your gift basket business.
5 comments September 16th, 2007
