Make the Most of Your Time at Trade Shows
Fancy Foods & Culinary Products Magazine, January 2007, includes an article called “Shop the Show”. For those of you attending the Winter Fancy Food show in San Francisco, this is a “must read”.
This shopping guide is organized based upon where each company’s booth is located at the show. If you follow the guide, you can plan your time at the show so that you visit the companys’ booths that you want to see in each row: no backtracking. For those of you who have attended the show, you know how large the Moscone Center is and this can save you lots of walking! Plus, by reading the article, you’ll get a preview of some of the hottest new items that will be displayed.
Good preparation and planning is essential when you attend a large trade show. See my blog entries about things you can do to prepare for a show as well as how to organize your time at the show to make the most of your visit.
For more information about the show, visit the Fancy Food Shows web site. You’ll see information about registration, hotels, educational events and more.
2 comments January 10th, 2007
