The Feeling of Color
August 25th, 2006 at 09:16am Lorie Obernauer
TrendCurve is a newsletter put out Marketing Directions, Inc., a highly regarded company serving retail businesses that need to know about color and design trends. I recently saw an article reviewing TrendCurve’s forecasts for the 2007 buying season. Full Story
I was especially interested in the descriptions of how colors affect us. It may be fun to think about this when you’re designing your baskets. According to TrendCurve
- Yellow is the color of reason and optimism. Look for some items in warm yellow tones for your next get well basket.
- Green comes from the heart and is all about love and justice. Maybe green can replace red for Valentine’s Day!
- Orange speaks to creative energy and motivation. Choose orange for your next employee recognition basket.
- Blue is about communication and self-expression. Look for packaging in beautiful shades of blue for your next basket sent to the bride and groom.
Follow up with the lucky recipients of your baskets to find out they responded. Your color themed baskets might start a trend!
Entry Filed under: Business Tips, New Products & Trends
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